Perfume dupes UK
The Best Perfume Dupes in the UK
Designer-inspired fragrances that smell expensive and last all day, without the designer price. Over 300 cruelty-free Eau de Parfum scents from a perfumer making fragrance since 1991, with samples to try first.
Designer perfumes smell wonderful, but you pay a lot for the name on the bottle, the packaging and the advertising. A well-made inspired fragrance puts that money into the scent itself. This guide explains what makes a perfume dupe worth buying and how to find the right one for you.
A note on "inspired by": our fragrances are original blends created to capture the mood and character of well-known scents. We never use designer names, logos or trademarks on our products.
What makes a perfume dupe worth it?
Not all dupes are equal. The cheapest often cut the fragrance oil, so they fade within an hour. When you compare, look for:
- Longevity: will it still be there in the evening?
- Concentration: Eau de Parfum lasts far longer than Eau de Toilette or body mists.
- Character: it should capture the feel of the original, not just one note of it.
- Reviews: real customer ratings are the best test of how a scent performs.
Our best-selling perfume dupes
These are the fragrances our customers choose most often, and the best place to start.
Best perfume dupes for women
Florals, sweet gourmands and warm ambers lead the way for women, from fresh everyday scents to rich evening fragrances.
Best perfume dupes for men
For men, woody, spicy and fresh aromatic scents are the favourites, with plenty of long-lasting options for work and nights out.
Find your dupe by scent family
If you already know the perfume you love, you know its scent family. Browse by family to find fragrances in the same style, or use our Perfume Explorer to search by individual notes.
Try before you buy
Fragrance behaves differently on every skin, so the smartest way to buy a dupe is to try it first. Our 2ml samples cost from £1.89, and our 15ml travel sprays are £11.49.
Why the cheapest isn't always the best
Saving a few pounds on a perfume that disappears by lunchtime is a false economy. We have been making perfume since 1991, and every fragrance we make is cruelty-free, Eau de Parfum strength and made with quality fragrance components, so it keeps developing on the skin through the day. Full 100ml bottles are £31.49, with free UK delivery on orders over £34.99.
Frequently asked questions
Are perfume dupes legal in the UK?
Yes, as long as they do not use the original brand's name, logo or packaging. Our fragrances are original blends inspired by well-known scents, sold under our own name.
Do perfume dupes smell exactly like the original?
A good inspired fragrance captures the character and main notes of the original. Small differences are normal, which is why we recommend trying a sample first.
How long do your perfume dupes last?
They are Eau de Parfum strength, which lasts much longer than Eau de Toilette. How long a scent lasts also depends on your skin and the fragrance family.
Who makes your fragrances?
We do. We have been making perfume since 1991, over 35 years, and all our fragrances are cruelty-free.
What is the best way to choose?
Start with our best sellers or the scent family you already love, then try a few 2ml samples before buying the full size.